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CRM and Digital Marketing Manager (must have brand experience)

Job Title: CRM and Digital Marketing Manager (must have brand experience)
Contract Type: Permanent
Location: Dubai, United Arab Emirates
Industry:
Salary: Negotiable
Start Date: ASAP
Reference: JN -052019-439659
Contact Name: Molly Pritchard
Contact Email: mpritchard@argyllscott.com
Job Published: August 08, 2019 18:30

Job Description

MAIN RESPONSIBILITIES

To seamlessly create and perfect the customers online journey through Ecommerce, Digital Media, CRM and e-Retail. Our client needs someone completly customer focused with the full end to end customer journey. Our client is open to a relocation to Dubai for a strong profile.

CRM

· Manage the day-to-day relationship with third parties

· Provide training and guidance toward the newly equipped markets

· Create engaging automated communication plan, content creation and targeting strategy for online customers

· Increase the database qualification to meet with CRM KPIs

· Build monthly KPIs report per markets for follow-up

· Forecast the CRM gifts and monitor their usage

· Provide guidance toward CRM events

Media

· Supervise the execution of digital media campaigns per year

· Launch tactical advertising campaign to raise boutique awareness and drive in-store traffic

· Prepare a new Digital Media strategy for the launch of e-Commerce in the following years

e-Retail

· Build 360 retailer communication plans to generate online traffic and boost online sales

· Manage the launch of 6 new e-shops

· Manage and animate 4 active e-shops with strong e-trade, e-merchandising, CRM, social plan

· Supervise e-retail online perfect execution

· E-retail sales monthly reports